Independent help guide. We are not Step Up For Students or any government agency, and we never ask you to log in here. The one real login is apply.stepupforstudents.org.
EMA Account
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EMA account login

The one real login for your Step Up For Students scholarship account is apply.stepupforstudents.org. Here it is.

The one real login
apply.stepupforstudents.org
Log in to my EMA account
Opens the official Step Up For Students portal in a new tab. We never see your password, and we never ask for it.

If you are locked out

Forgot Username and Forgot Password are on that same screen. If the security code never arrives, call Step Up For Students on 1-877-735-7837, Monday to Friday, 8–5 ET. Full troubleshooting guide.

What families call this account

You may see it called the EMA account, Education Market Assistant, the Step Up login, the SUFS login, or your Florida Choice Scholarships account. They are all the same login. It covers the Florida Tax Credit Scholarship (FTC), the Family Empowerment Scholarship for Educational Options (FES-EO) and Unique Abilities (FES-UA), the Personalized Education Program (PEP), New Worlds Scholarship Accounts, and the Transportation Stipend.

Never log in from a link. Step Up For Students will never text or DM you asking for your password or bank details, and no business or app should ever ask for your EMA login — their user agreement forbids third parties from touching your account. Type the address yourself, or put a shortcut on your home screen. Report anything suspicious to [email protected].

Check if a message is a scam See where funds can be spent Deposit dates

This is an independent guide. We are not Step Up For Students, not the Florida Department of Education, and not a government agency. We host no login and collect nothing about your account. Sources checked August 2, 2026.

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